Link to original article: 2023 LLR Growth Guide
LLR believes that companies choose growth partners not only for the value of their capital, but for the value that they
can create together.
This 6th annual LLR Growth Guide continues our tradition of codifying the mindset and strategies deployed in
partnership with our portfolio companies to help accelerate their growth. It includes each GrowthBit produced in 2022
along with the most valuable insights exchanged at our live LLR Collaborate forums, which returned in person for the
first time since 2019.
Our loyal Growth Guide readers may notice that recent editions introduce more content from members of LLR’s Value
Creation Team, including Sarah Long (strategy), Wes Germain (demand gen) and Jen Muller (human capital), alongside
our long-time portfolio company contributors.
Over more than 20 years of working with technology and healthcare companies, LLR has found time and again that
growth, at its core, is driven by fundamental principles like focus, maturity and scale. To help surround our portfolio
companies with a cross-functional support system centered on these principles, LLR invested in expanding our Value
Creation Team in 2021 and 2022 with deep functional and operating experience from experts like Sarah, Wes and Jen.
In their GrowthBits, you’ll get a sense for the multi-touch, collaborative and data-driven approaches they use to help
our portfolio companies achieve or exceed their growth aspirations.
Their content complements the evergreen stories and best practices shared from front lines by LLR portfolio company
leaders, including Carl Guarino, CEO of WizeHive, Tim Wall, CRO of Dizzion, and Emily Voltz, VP People and Culture at
PCS Retirement. We thank them all for their time and contributions!
While the LLR Growth Guide aims to be a timeless anthology of growth insights, in this edition, you’ll find threads of
unique post-pandemic challenges that were navigated with creativity and pragmatism. We recommend readers pay
close attention to the takeaways from our LLR Collaborate forums, where our CEOs, CFOs and other portfolio leaders
took a strategic look at ways to growth hack through the anticipated market challenges of 2023.
We hope you continue to find this collection helpful in guiding your pathway to growth. As always, we welcome
feedback and ideas for what to explore next.
Key Highlights
- LLR’s Views on Market Environment: The document discusses the market environment and opportunities, presenting LLR’s views. It emphasizes that these views are based on information available at the time of writing and are subject to change without notice.
- Importance of Context in Leadership: The document highlights the significance of context in leadership and accountability. Leaders are encouraged to provide context to their teams, answering questions like why a task matters to the firm, the division, and to the leader personally. A sense of purpose, autonomy, and mastery are identified as key factors for employee engagement.
- Strategic Planning for Growth: The document provides guidance on strategic planning for growth, emphasizing the importance of understanding market nuances. It suggests that with the right approach, companies can develop a well-thought-out plan for growth.
- Performance Indicators: The document discusses the challenges of achieving monthly Key Performance Indicators (KPIs), specifically client billable hours. It underscores the importance of proactive actions rather than reactive measures to ensure targets are met.
- LLR Collaborate 2022: There’s a mention of LLR Collaborate 2022, where portfolio company leaders David Lubnik and Kate Campbell hosted a discussion on best practices for market selection.